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| Born in Scotland, ridden around the World. Since being founded in 1992, Endura have established themselves as a company producing quality clothing with great value. Their range is designed in the UK and perfectly suited to UK riding conditions.|
The company’s philosophy remains true to its original concept of high performance, long lasting cycle clothing using the best available materials and design and by investing heavily in development and innovation.
All sales and marketing staff, all directors and product development team are all cyclists who are passionate about cycling and developing the best possible products for cycling.
In addition to the product input from the in-house team, Endura works closely with a number of riders - from World and British Champions to club racers and commuters - to develop and refine their clothing.